moonpaws is available for acquisition
A fully built pet wellness brand with native apps and physical products. Ready for a new home.
What moonpaws is
moonpaws is the only pet wellness app and brand designed to deepen the bond between people and their pets through customized, interactive activities and mindful pet-parent support. Users get daily bonding activities tailored to their pet's personality and chrono-traits, earn rewards for quality time together, and receive personalized affirmations for their journey as a pet parent.
Pet astrology is the entry point. Connection is the product.
Who it's a fit for
• Pet food, treat, and supply brands looking to own a daily engagement channel with pet parents
• Pet wellness and care apps adding a differentiated feature set
• Astrology and wellness platforms expanding into the pet category
• Media and entertainment companies seeking a character-driven IP with licensing potential
Why it's available
We built moonpaws to prove pets deserve the same mindful, personalized care we give ourselves. The founding team is now focused on other ventures, and we're looking for a partner with the distribution and resources to take moonpaws to its next stage.
We're open to a full acquisition or an acquisition of select assets. Share a bit about you and what interests you, and we'll follow up with next steps and access to our data room under NDA.
moonpaws' Assets
What's included in acquisition:
- Registered trademarks and copyrights. Full ownership of the moonpaws name, marks, and copyrighted works, transferable at close.
- Native iOS and Android apps. fully functional app with horoscopes, bonding activities, rewards, and affirmations already built. Research-backed un
- The moonpaws brand and IP. Name, visual identity, the Orbit character, and all creative assets.
- Physical product line. Orbit's Oracle Card Deck, Cosmic Chews branding, and physical plushies (along with established manufacturing relationships).
- Content library. Blog posts, a free pet astrology e-book, unpublished newsletter content, and social content.
- Audience. Email subscribers and social media.
- Brand partnership track record. Live activations with NUTRO and PetCon, plus a celebrity pet astrology reading for Ian Somerhalder.
Features
Horoscopes
Pet Astrology
Get personalized insights based on your dog's astrological sign to strengthen your bond on a deeper level. Uncover how the stars shape their behavior, allowing you to respond with greater understanding and care.
Activities
Bonding & Self-Care
Struggling to find meaningful ways to bond with your pet in your busy schedule? Curated activities help you strengthen your connection while fitting seamlessly into your daily routine. Gentle reminders encourage you to build a more balanced and fulfilling life for both you and your furry companion.
REWARDS
Beautiful Oracle Cards
Unlock meaningful and inspiring Oracle Cards that deepen your connection with yourself and your pup. Earn and collect these cosmic treasures through fun bonding activities designed just for you in the app.
GUIDANCE
Ask the Stars
Need a little guidance or are missing information about your pup? Use the “Ask the Stars” feature to receive personalized insights inspired by your pet’s astrological chart, a fun way to explore their cosmic personality and strengthen your bond.
Check out what pet parents are saying about moonpaws
Orbit's Corner
Curious about pet astrology or pet parenting? Enjoy our recommend blog posts below!
The Gemini New Moon and the Stories We Tell Ourselves
There is a moment in nearly every pet parent’s life when an observation becomes a story. And most of the time, we don’t even notice. My dog is stubborn. My...
Gemini Season and Your Dog: Nervous System Support for a Busy Season
Every year, Gemini season arrives with a noticeable shift in texture. Spring starts speeding up. The sidewalks get louder. Windows stay open later. Group chats wake back up. There is...
Taurus The New Moon That Doesn’t Rush You
There is a particular kind of walk with your dog where nothing really happens. Your dog stops frequently because everything is interesting. A patch of grass gets a little more...
Full Moon in Scorpio and Trusting the First Signal
Scorpio has a bit of a reputation for being intense, emotional, and a little mysterious. But this full moon does not need to feel heavy to be meaningful. There is...
Taurus Season for Dogs: Slow Joy, Deep Comfort, and the Art of Staying Put
Taurus season for dogs invites slower walks, steady routines, and sensory joy. Learn how to support your dog with comfort, consistency, and ease.
New Moon in Aries for Dogs: Understanding the New Moon Zoomies
New Moon in Aries brings “zoomies” energy for dogs and humans alike. Learn what to watch for and how to channel this restless, playful momentum.
Building Your Dog’s Ideal Day (According to Astrology)
Build your dog’s ideal day using astrology. Learn how temperament and daily rhythm support comfort, routine, and emotional balance.
The Full Moon in Libra: Finding Balance With Your Dog
Explore the Full Moon in Libra and the clarity it brings to balance and connection with your dog. Simple practices to help rebalance the scales.
The Spring Equinox and Aries Season: When the World Starts Moving Again
Discover what the Spring Equinox and Aries season mean for dogs, plus simple ways to work with this energetic new beginning.
New Moon in Pisces Guide: Reflection, Release, and Reset
The New Moon in Pisces blends endings and beginnings. Learn how this lunar reset supports reflection, release, and simple shifts for you and your dog.
Venus in Aries: Bold Love and Playful Energy
Venus in Aries brings bold, instinct-driven love. Learn how this fiery transit shows up in dogs through play, movement, and direct affection.
Virgo Full Moon for Dogs: Refining the Systems That Shape Your Days
The Virgo Full Moon highlights routines, structure, and small refinements that support calmer behavior and steadier connection with your dog.
